I added an update to the Wildfire Platform Blog on Caleb Clark’s presentation at Social Media Atlanta’s Innovation Panel.  Check it out at: http://www.wildfireplatform.com/blog/2010/11/social-media-innovations-panel/

Also, Meg Hasten, wrote a good bit on what she learned from Caleb’s talk. Read it at her blog or below:

“Invest in extensive tracking to understand your fanbase behavior so you can better incentivize them accordingly, said Caleb Clark (@wildfireplatform) from Mobilization Labs. Another great jewel from him was to always keep in mind that conversation, while vastly important, should always translate into action.”  - Meg Hasten

I plan to add another blog post based on what Spike Jones said at the Social Fresh Conference on Monday.  He had several quotes that really stuck with me and how I should perceive Social Media from a business standpoint.  Hopefully, I can find some time to do that this weekend.